How to A/B test Shopify products

Product A/B testing is the best way to optimize the performance of your Shopify store. You can use A/B testing to improve conversion, revenue, and profit! Shopify A/B testing works with product pricing, titles, descriptions, and images. Small changes to any of these can often have a big impact on product performance! A/B tests work …

Shopify Pricing Strategies that Merchants can use to Boost Revenue

If you have not experimented with your business’ pricing model, you may be leaving money on the table! Here are five Shopify pricing strategies that you can use to save time and improve your bottom line: Keystone pricing Discount pricing Charm pricing/Psychological pricing Whole-dollar pricing/Round number pricing Anchor pricing Keystone pricing Keystone pricing keeps things …